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Specialized Committee of Enterprise Strategy of Chinese Association for Development Strategy; Business School of Nankai University; Business School of Central University of Finance and Economics

Dates:
December 11-12, 2010
Description:
Third Conference on Strategy and Marketing 2010
Location:
Beijing, China
Subject:
Topics: 1. Strategy (New Theory, Method, Technology of Strategy; Strategic Management Tools and Application Analysis; Strategic Risk Management; Global Strategy and Local Risk; Strategic Leadership; Regional Economic Strategy and Sustainable Development; Traditional Chinese Thought and Strategic Management; Strategic Management under the Global Economic Crisis; Internet and Strategic Management; Research on the Strategic Management of Nonprofit Organizations; Strategic Management Practices) 2.Marketing (Marketing Models and Case Analysis; Research on Consumer Behavior, Customer Satisfaction Model and Customer Loyalty; Marketing Channel Development, Design and Management; Strategies on Product Brand, Package, Retail, Pricing, Distribution and Promotion; Integrated Marketing Communications; Marketing Innovation; Theory of Marketing Aesthetics; Marketing Ethics and Social Responsibilit; Internet and Marketing; Marketing Management of Nonprofit Organizations; Research on Development Trends and Hot Subjects of Marketing; International Marketing) [gem?_?? den Informationen des Anbieters - according to site editor's information]
Notes:
JEL Code:
M
Sponsor:
URL:
http://www.wikicfp.com/cfp/servlet/event.showcfp?eventid=10863©ownerid=8150

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