RFE: Conference Listings
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Department of Marketing, Faculty of Economics and Business Administration, Babes-Bolyai University
- October 30-31, 2008
- International Conference "Marketing - from information to decision"
- Cluj-Napoca, Babes-Bolyai University, Romania
- The purpose of the conference is to encourage dialogue across fields of marketing research, strategy, consumer behavior etc., in a critical and efficient way, concerning international, regional and/or national levels, both in lucrative or non-lucrative organizations or domains.The conference welcomes theoretical and empirical papers concerning: Marketing Information Systems; Marketing Intelligence and Decision Support Systems; Marketing Research; Marketing Strategy; Relationship Marketing; Consumer Behavior. [gem?_?? den Informationen des Anbieters - according to site editor's information]
- JEL Code: